Carrie Cousins

Strategy powerhouse Carrie Cousins is a recognized marketing leader with interdisciplinary experience in marketing, writing, design, and media. Carrie leverages her considerable suite of skills as Vice President of LeadPoint Digital in Roanoke, VA where she brings her 15+ years of experience to help businesses tell their story and get better results online with practical digital marketing strategies.

She has built award-winning marketing programs, earning recognition from PRSA Blue Ridge, the American Advertising Federation (AAF), and the Outdoor Media Summit.

In addition to her work at LeadPoint, Carrie is current Governor of District 3 (serving Virginia, North Carolina, and South Carolina) and past president of AAF Roanoke. She has been featured on Blue Ridge PBS and nationally on Buzz4Good, where she helps nonprofits get more from their marketing efforts. Carrie is also an adjunct professor at the School of Communication at Virginia Tech.

Carrie holds an MBA and BA in Communication from Virginia Tech, is a Certified Digital Consultant, and boasts Google and Facebook Community Marketing certifications.